10 ways to be persuasive

«10 Ways to Be Persuasive» — is a book about developing speech, vocabulary, and persuasive communication skills. Tony Buzan addresses the topic of verbal intelligence and shows why it is important not only for public speaking but also for studying, working, and everyday communication. The book is suitable for those who want to articulate their thoughts more precisely, speak more confidently, and improve communication in both business and personal spheres. The author writes about how to expand vocabulary, why it is important to understand the origins of words, and how speech is related to the perception of a person by their interlocutor. Special attention is given to tone of voice, body language, and the composition of statements. All of this is considered in the context of applied psychology of communication and public speaking skills.