The topic of UX attracts many. However, enthusiasm alone is not enough, especially in the role of a solo specialist. Successful UX teams consist of generalists who not only love users but also ensure design testing, obtain answers to questions, creatively investigate problems, and maintain constant control and improvement of the product. In this book, you will find the philosophy, theory, and practice of a mono-team UX for optimal performance of the work.
Who will benefit from the book:
• You feel like the one who takes on everything, but nothing works out. Will your level of knowledge help solve design tasks or successfully conduct a complex conversation?
• You need to advocate for the importance of UX: constantly telling, convincing, and rallying support.
• You are learning on the job. In daily life, you often have to make predictions about the best solution and then test hypotheses.
• You work under resource constraints. The biggest challenge for a mono-team is time.
• You are charting your own course. No one in your organization has done this before. You define your own path without prompts or a guide.
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